The Swag Earns Top Honors in Travel & Leisure Magazine Rankings

Travel & Leisure recently announced their 2018 World’s Best Hotels and we were honored to be named to the list.  Thank you to all of our wonderful guests who voted for The Swag! The Swag was ranked as the #3 Hotel in the American South and the #1 Hotel in North Carolina!  We were also … Read More

Meet The Swag Staff, Episode 8: Brenda Haney

On this week’s episode of Meet The Swag Staff, we are pleased to introduce Brenda Haney, our Manager of Housekeeping at The Swag, the coziest mountaintop inn in the South. She leads an incredibly talented group of women and men on our housekeeping team.  She and her team are often referred to as “ninjas” because … Read More

A Note From Deener Matthews

As we included in our most recent newsletter, one of our highlights from this season has been welcoming Deener, Dan, and the rest of the extended Matthews family back to The Swag for a family reunion in June.  Deener asked that we share the below letter.  We are reproducing it here for those who may … Read More

America birthday at The Swag

Happy Birthday, America — Independence Day at The Swag

We had a wonderful time marking America’s 242nd birthday with guests from all over our great nation: Arizona, Alabama, Connecticut, Florida, Georgia, North Carolina, Pennsylvania, Tennessee, Texas, and South Carolina.  What a celebration it was!  The Swag Staff did a wonderful job decorating the property for the occasion, as you could hardly look in any … Read More

Meet The Swag Staff, Episode 7: Ginger Wiggins

For our seventh episode of Meet The Swag Staff, we want to introduce Ginger Wiggins, who has driven the 2.5 mile driveway up to The Swag for work for nearly 12 years!  If you have been a “Swagger”, you probably spoke with Ginger before, during, and/or after your visit to our Smoky Mountain inn bordering … Read More