Press

Welcome to the pressroom of The Swag, our Asheville mountaintop inn. Here you will find detailed information and resources to help you write or broadcast stories about our stunning and secluded NC mountain escape in the Smoky Mountains, near Asheville, NC. Press trips are available for those on assignment in the areas of romantic travel, luxury travel, adventure, outdoor recreation, "green" lodging, food, or historic categories. Please ensure that you read our media guidelines.

The Swag offers luxurious accommodations, allowing guests a peaceful environment where they can rest, relax, and rejuvenate. Located on a secluded mountain top, our inn is a wonderful alternative to an Asheville boutique hotel and an ideal destination for romantic getaways, weddings, corporate retreats, and much more. 

• To make the most of your stay, consider one of our special packages.
• Need the perfect gift for the person who has everything? Consider a gift certificate to The Swag Inn.